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title: "Case Study: Sell More Cars with Video - Friendemic"
description: Research has found that online shoppers who watch videos are 1.81x more likely to purchase than non-viewers. Video is the future of sales.
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May 16, 2018

# Case Study: Sell More Cars with Video

Written by: [admin](https://www.friendemic.com/blog/author/admin)

On average, people are only visiting 1.2 dealerships in person before purchasing a vehicle. So how do you make sure your dealership is the one they will visit before they purchase? Research has found that **online shoppers who watch videos are 1.81x more likely to purchase than non-viewers**.

Enter Video Ignition. Dealerships using Video Ignition have seen up to a 30% increase in bringing internet leads into the store to convert.

Video Ignition is easy to use, helping your sales team create personalized and pressure-free videos for the best virtual shopping experience for your online prospects. A great use-case of Video Ignition is from a dealership in Southern California. They received an inquiry email about a certain Lexus model on their lot. A salesperson made a private, personalized video using Video Ignition and sent it to the customer, showing the vehicle off. The personalized walk-around video was enough to get the customer to drive over 8 hours from Sacramento to San Diego to purchase from the dealership and salesperson that sent them the video.

> ### If you’re interested in more information about Video Ignition, [watch this short video here](https://www.youtube.com/watch?v=wt2FYqSS_cU), contact us at [sales@friendemic.com](mailto:sales@friendemic.com), or request a demo!

 

Tag(s): [case study](https://www.friendemic.com/blog/tag/case-study) , [automotive](https://www.friendemic.com/blog/tag/automotive) , [car sales](https://www.friendemic.com/blog/tag/car-sales)

## [admin](https://www.friendemic.com/blog/author/admin)

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## [5 min read | August 18, 2022 How to create connections with your customers from behind a screen Read More](https://www.friendemic.com/blog/how-to-create-personal-connections-with-your-customers-from-behind-a-screen)

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