New year, new updates! Check your social networks or speak with your vendors to ensure that your social strategy remains unaffected by these recent changes from Facebook and Google. Facebook Profile Photos Gone are the days of being square. Facebook has recently switched Business Profiles from their classic square state to a curvier state. To…
DetailsDecember Has Been a Big Month for the Catalyst Suite! We’re always working diligently to improve our products to help make your jobs easier. In order to make sure everyone knows about all the latest and greatest software upgrades we’re making, we are going to begin regularly publishing to our blog about major software updates…
Details‘Tis the season to create new resolutions. For 2019, Friendemic encourages you to reevaluate your advertising strategy. Since 2016, Facebook reported over three million advertisers utilized their platform (Hyperlink: https://www.facebook.com/business/news/3-million-advertisers) and we know it’s grown since then. How will you use new tools available to ensure your campaigns are effective amongst the other advertisers on…
DetailsCustomer Relationship Management (CRM) systems have revolutionized the way sales teams from all industries operate by making it easier to track every interaction with a customer. The auto industry is no different. Auto dealers everywhere use them to make sure each email, phone conversation, and dealership visit is cataloged to provide a record of previous…
DetailsFriendemic teamed up with one dealer group that was searching for a way to convert more internet leads and to differentiate their dealerships’ marketing efforts among their competition. They began using one of Friendemic’s products, Video Ignition, in hopes of reaching their leads in a more direct and engaging way. After one dealership started seeing…
DetailsOverview You may have noticed something different about the reviews section of your Facebook page. The social media giant recently replaced reviews on the site with recommendations, doing away with the 5-star sliding scale to gauge customer experiences in favor of a simple “Yes, I would recommend” or “No, I would not recommend” format. While…
DetailsReputation Accelerator puts you in control of your online reputation! Text and email invites help increase the number of positive reviews you receive. Detailed metrics help you track the results of your efforts and determine where to focus your attention. Review alerts ensure you never miss a new review and make it easy to respond…
DetailsYou should never try to remove a negative review simply because it is negative. However, a review can be removed if it clearly violates the platform’s community standards and/or its terms of service. Each platform’s guidelines differ slightly, but will often include provisions to remove reviews that are abusive, contain hate speech, harassment, threats, or…
DetailsWhen it comes to operating a business, dealerships have some of the busiest days. With meeting sales goals, preparing budgets, creating marketing strategies, and managing an entire dealership team, sometimes social media takes a back seat. For the dealerships that see social media as a secondary effort, Friendemic says “you’re missing out on an extremely…
DetailsThe world of social media never sleeps, until a social network gets put to bed. Yesterday, Google made the not-all-that-unexpected announcement that it was past bedtime for Google+. The network certainly had its moments of interest and value in years past, but most of the social world has noticed that its relevance and activity had…
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